a little bit about us

Shade Collective was born from personal experience. As an esthetician whose mother battled multiple skin cancers, I became passionate about creating safer alternatives to traditional tanning, especially challenging with my fair complexion.

After working at my first spray tan studio in Orange County, I recognized something missing from the industry. I saw an opportunity to elevate the spray tan experience beyond the tacky studios that dominated the market. My vision was clear: create a high-end sanctuary where clients could receive natural-looking, customized results using only the finest quality solutions. Shade Collective emerged from this desire to transform spray tanning into an experience where artistry meets wellness.

What began as a mobile spray tanning service in 2020 has evolved into a thriving San Diego studio. Our reputation for excellence has earned us features in prestigious publications like Marie Claire and opportunities to work with celebrities for red carpet events and brands like Kopari, establishing us as leaders in the sunless industry.

Our growth continues with the addition of our talented artist Meredith this January, expanding our capacity to serve clients while maintaining our signature quality. We've also launched our own line of spray tan-approved products, specially formulated to extend and enhance the perfect glow.

We're committed to skin health, using only the highest quality, scent-free solutions and products while actively participating in our local community. Plans are underway to expand to bigger spaces across San Diego with Instagram-worthy locations that reflect our premium brand experience.

At Shade Collective, we don't just provide tans—we boost confidence, enhance natural beauty, and deliver an unparalleled experience. We're always looking to grow, innovate, and try new things, pushing the boundaries of what a spray tan service can be.

- Lindsay Hall, Founder